What are citations in SEO?
A local citation is an online reference of any local corporation’s name, contact number, and address. Citations can take place on local corporations’ websites, directories, applications, etc.
Citation assists online users in finding local businesses and can affect local search rankings, too. With the correct basic citations, you can rank properly on Google maps. Local companies can vigorously handle lots of citations for ensuring data accuracy.
Ways of checking your local SEO citations
- Automated local listing checks
The top-rated local SEO Cumming services provide many local listings tools for your business for making everything simple. You can see your local business listings around the internet for both accuracy and inclusions.
There are hundreds of local citation sources you can find. Surely, while performing an all-inclusive manual check of your citations, you can theoretically check all the major citation websites manually.
Actually, there are just some major data aggregators that you possibly would need to check. These include Apple Maps and Facebook. If you are in need of experts specialising in this field, check out agencies that has track record in providing local SEO for businesses for many years, and check their credentials.
Hire the most reliable local SEO Cumming services for your business.
Different local citation types
- Geo/industry-specific platforms
Along with creating local business listings on the core platforms that cater to every industry, your business can look to create listings on sites that are specific to its individual geography or industry.
- Prominent local business data platforms
Those who possess a local business can build citations on various local business data platforms that help in advertising this kind of information. Google My Business, Infogroup, Acxiom, and Localeze/Neustar are examples of major platforms.
- The wider web
Supplementary citations can either be created or gained on an extensive range of publications, counting news websites, maps, blogs, applications, and many more. You can either deliberately build these citations for your company or just acquire them on the basis of merit or public interest of information.
Key components of a local citation
The name, phone number, and address of a business are the key components of a citation. It can even incorporate a reference or link to a designated website page of the business. Besides this, a citation might include a few or all of these components: images, videos, business categories, driving directions, working hours, geo-coordinates, payment forms accepted, fax numbers, taglines, alternate phone numbers, reviews, email addresses, attributes, owner responses, and many. Explore more to learn some smart local SEO tips.